Owaves launches #1 most popular feature request from over 1.2 million day planners worldwide: custom categories.

Since 2014, Owaves has guided over one million people toward better health by focusing on five “lifestyle vital signs”: exercise, nutrition, sleep, relationships, and mindfulness. This simple approach, delivered as a day planner, organically rose to the top of the App Store, ranking #1 for keyword “wellness” and #1 in the Health & Fitness category in over 135 countries. More importantly, over 300 million activities have been scheduled to-date, producing an estimated 30,000 QALYs gained.

With over 5,000 five-star ratings, most of our feedback sounds like this: “My goodness, how different my days feel when I use Owaves! It is much easier to plan my time… Owaves helps me run my day, instead of my day running me. It’s beautiful and functional, which is a huge plus.”

Yet one request consistently rises to the top–people love the simplicity, but crave flexibility; “I love the app and how the different categories and colors help me visualize what I need to do. I am struggling because a chunk of things I’m scheduling don’t have a category that is distinctly different. I’m not sure if there is a way for me to add them on my own…”

With Owaves Plus (O+), launching today, you can personalize your wellness plan to fit your life. Whether it’s going to school, learning a new hobby, or caregiving for a pet, child, or family member–O+ recognizes lifestyle isn’t one-size-fits-all. As one day planner shares, “I live on this app during the semester and I would never use any other app to plan out my day. I will say that I wish there was a category for school and after school activities just to make the process of planning my day easier and faster since, as a college student, time is of the essence.”

Our evolution as a platform is consistent with the tenets of precision lifestyle medicine, a reflection of our journey from the American College of Lifestyle Medicine community to the National Institutes of Health Precision Medicine Initiative. In fact, organizations like the American Academy of Pediatrics, the National Wellness Institute, and the Blue Zones call for a broad spectrum of well-being factors, including time in nature, a sense of purpose, and even financial health. Owaves Plus (O+) embraces this collective wisdom by unlocking our original formula and enabling you to follow your preferred expert, establishment, or personal understanding of well-being. 

Custom categories allow you to align your activities with what you value most. “This app has really helped me focus my days. I love visualizing my time with categories that match my needs…” It’s a simple but powerful shift: what categories will you create and prioritize in 2025?

O+ is now available for $9.99 USD/month or $69.99 USD/year (a savings of over 40%).

Cheers to a year of growth and self-discovery,
Royan & the Owaves team